R.A.S (Ready, Aim, Shoot) Archery Typeface

Type Design
Academic Project (Advised by Anton Ginzburg)

R.A.S Archery Typeface is an experimental type design inspired by the inconsistencies and unpredictability of a beginner’s first experience with archery. Drawing from my initial attempt at the sport, the design transforms the placement of the first ten arrow marks into a complete character and numeral set. The project explores how chance and physical movement can be translated into an expressive typographic system.

★ 2023 Communication Arts Typography Competition / Shortlist